We will never go back to a pre-pandemic sales process, so where and how does sales fit into your business going forward? What has the pandemic done to your business? What has the pandemic done to the referral community where you get your business from? How has all of this changed and have you changed...
The benefits are too big to miss What are the essentials of strong telehealth and enterprise resource planning (ERP) systems for the post-acute care industry? What benefits must providers look for, and how should a telehealth platform and ERP platform be integrated together? In a June 2021 article in HomeCare, I discussed the benefits...
The market data solutions now available are light years beyond what we once had. How so, and how does an HME sales organization maximize its effectiveness with them? The post-acute marketplace continues to shift into a new normal. This journey that we’ve been on during COVID-19 has been an adventure, and true to most expeditions,...
Who knew that the importance of telehealth in complex rehab technology (CRT) would have risen to such high prominence over this past year? Surely COVID-19 was the catalyst that pushed this resource to the forefront of care. As we turn the corner of the pandemic, let’s look at how telehealth will be a critical piece of...
Providers of all sizes either survived or thrived in 2020. Regardless of how our businesses fared in 2020, we must approach sales planning in 2021 differently. How will you be an Essential Stand-Out to your referral community? Were you an essential part of the referral process or were you non-essential? Did your prior actions and...
Hello friends and thanks for visiting this follow up to the Monday Morning Pep talk from August 31 where we discussed the topic of the Check Engine Light in all of us. So how do you prevent that check engine light from coming on in your life and have it impact you mentally, physically, or...
The COVID-19 crisis has forced us to adopt a set of new phrases and behaviors into our daily lives, but we can still do things to strengthen our lasting relationships with patients, caregivers, referrals, coworkers and all the people in our lives. Way back in early March, right as Medtrade West was wrapping up, everyone...
You have a choice: be the employer of choice or settle for whatever is left in the marketplace. Last year, Merriam Webster’s dictionary stated that “culture” was the most popular word of the year. This has definitely become one of the most popular words in business and in the boardroom. From recruiting to interviewing and...
Three steps that providers can take to implement a winning sales strategy. As we approach the end of the year, how have you done on your sales strategy? Did you achieve your individual and company goals? Did you have a plan? Did you stick with it? A lot of questions, but all very valid. In...
A new approach toward developing your team could increase its sales. Call a sales person what you will: account executive, marketing representative, sales team member — the list goes on. The reality is that sales management is no longer the optimum way to bring out the best in your team, but sales coaching is. This...